Is Them the Facts?
A good friend of mine forwarded one of those "thought"-ful emails today and for some unknown reason, I decided to have a read. Regina Brett's 45 Life Lessons. I thought, "Who is Regina Brett? What makes her an expert on life?" But without getting too hung up on the details, I saw enough in her column that made me want to read through it. When it comes to writing, any kind of writing, it is important to grab the attention of the audience. In the case of the email that was forwarded to me, it was "90 year old woman writes..." that grabbed my attention. A couple points need to be made: First, it wasn't written exactly like that, but that was my interpretation. It said, "To celebrate growing older, I once wrote the 45 lessons life taught me. It is the most requested column I've ever written. My odometer rolled over to 90 in August, so here is the column once more." She was not in fact 90 when she wrote it. But, it grabbed my attention nevertheless. The second point I want to make, for the record, is that when I looked up Regina Brett on line, it turns out that she had truned 50, not 90. Someone had embellished her age at some point when forwarding her tips around the world. Even though this exaggeration helped popularize this Plain Dealer writer from Cleveland, Ohio, it is so important to write the facts. Writing requires creativity but not reinvention of the facts. To be added to Lanartco's Communication Performance Tip of the Week (a separate weekly message), please connect to this link or send your email address to info@lanartco.com.Labels: Communication Skills Tips



